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The Big 5 Show – getting to know new foreign markets

In order to expand into new foreign markets, VBW Engineering had the pleasure of participating in the international trade fair The Big 5 Show in Dubai (United Arab Emirates). The fair took place between 25 and 28 November 2019.

The Big 5 Show is the largest construction trade fair in the Middle East. The Big 5 is a meeting place for engineers in the construction industry, both international and local. More than 2,000 entities from 66 countries participated in this year’s edition. Parallel to the exhibition, a number of industry events were held, such as The Big 5 Technical Conference.

During the four days of the fair, VBW Engineering presented its products to numerous representatives of international companies, and presented innovative solutions tailored to the needs of the extremely demanding Middle Eastern market.

The trade fair in Dubai provided an opportunity to become familiar with the latest technical innovations in the air conditioning and ventilation market, and to learn more about the needs and specific characteristics of the Middle East market. This market requires both products with a high standard of performance and non-standard solutions, which perfectly fits the company’s guiding principle, i.e. ‘custom-made products’.

We hope that the solutions presented by the company, the high quality of products and the contacts established will allow the company to develop in the Middle East markets.